Course Description
This is a hands-on, online course designed to prepare beginning learners for entry-level jobs in digital marketing and e-commerce. The program was developed by Google and covers the fields of digital marketing and e-commerce, job responsibilities of entry-level digital marketing coordinator and e-commerce analyst, roles and functions within an organization, customer journey and function maps, marketing funnel, and elements of a digital marketing and e-commerce strategy.
Units: 0
Non-Credit Not transferable
Course Details
- Grade Options: Satisfactory Progress
- In-Class Lecture Hours: 72 – 80
- In-Class Lab Hours: 0
- Retake Policy:
This is a noncredit course. Students can re-enroll as many times as necessary to achieve satisfactory progress.
Requisites and Advisories
- Prerequisites: None
- Co-Requisites: None
- Advisory: NCGO 001
Transfer Details
- CSU/UC:
Not transferable